Cybersecurity is an essential component of any business. Business leaders must apply these systems with care and proactively, as they could be targeted by cyberattacks. Business development involves identifying opportunities to grow, establishing and maintaining relationships with customers, creating strategic partnerships, and developing strategies to increase profits. It affects virtually every department within a business from human resources to marketing.
To answer the research question, « How does a company’s adoption of cybersecurity technologies influence its performance? » we examined the impact of various technological environmental, organizational and social elements on an organization’s intent of implementing these technologies. Specifically, we used the TOE framework (Turner, Odeberg, and Egan 2002; TOE) to investigate the influence of these factors on organizations’ decision to adopt cybersecurity-related technologies.
The TOE framework is comprised of four elements: (1) perceived usefulness, (2) perceived ease of use, and (3) the ability to observe. These three factors influenced companies’ intentions to adopt cybersecurity technology and also their performance. In addition, competitive pressure and vendor support played a role in the companies’ willingness to adopt these technologies.
Cyberattacks are more frequent than ever and can cause severe damage to the reputation of a company, its financial standing and operational capabilities. The most recent cybersecurity technologies are capable of helping businesses avoid these scratches and improve the financial performance of their business. It’s time to change our perspective from a view of cybersecurity as an expensive defensive expense to recognizing it as a function that can drive growth.
https://pebblefuturefest.com/biotech-due-diligence-checklist-3-main-pitfalls/